Starting July 2018, Google will notify users of non-HTTPS sites

Marketing Tips

As an eCommerce & Shopping website owner, it is vital for you to stay ahead of the curve when it comes to web security. With Google's upcoming update in July 2018, non-HTTPS sites will face major consequences in terms of user trust and search engine rankings. In this article, we will explain why it's crucial for your website to switch to HTTPS and how you can ensure a smooth transition.

The Importance of HTTPS

HTTPS, or Hypertext Transfer Protocol Secure, is the secure version of HTTP, which ensures that the data exchanged between a user's browser and a website remains encrypted and protected. With cyber threats on the rise, it is no longer optional but necessary to safeguard your website and your users' sensitive information.

Google has been advocating for a more secure web for years, and with their recent update, they aim to push all website owners towards implementing HTTPS. This move is part of Google's larger plan to create a safer online environment where users can browse the web without worrying about their data being compromised.

Consequences of Non-HTTPS Sites

With the new update, Google Chrome, the most widely used browser, will display a "Not Secure" warning in the address bar for any websites that are not HTTPS. This warning message will undoubtedly alarm users and discourage them from engaging with non-secure sites.

As an eCommerce & Shopping website, trust is crucial for the success of your business. Users who see the "Not Secure" warning may be hesitant to share their personal and financial information with your website, leading to decreased conversions and sales. Additionally, your search engine rankings may suffer as Google prioritizes secure websites over non-HTTPS ones.

How to Secure Your Website with HTTPS

Securing your website with HTTPS is a straightforward process that can be done by following these steps:

  1. Obtain an SSL Certificate: The first step is to acquire an SSL certificate, which establishes the secure connection between your website and your users' browsers. Many Certificate Authorities offer SSL certificates at various price points, so choose one that suits your needs.
  2. Install the SSL Certificate: Once you have obtained the SSL certificate, you need to install it on your website's server. This process may vary depending on your hosting provider, so refer to their documentation or contact their support for assistance.
  3. Update Your Website URLs: After installing the SSL certificate, it's essential to update all URLs on your website to use the HTTPS protocol. This includes internal links, images, scripts, and any other resources hosted on your website. This step ensures that all elements are loaded securely.
  4. Redirect HTTP to HTTPS: To ensure a seamless transition, set up 301 redirects from the HTTP version of your website to the HTTPS version. This will automatically redirect users and search engines to the secure version of your website, preserving your search rankings and user experience.
  5. Test and Troubleshoot: Finally, thoroughly test your website to verify that the HTTPS implementation is working correctly. This involves checking for any mixed content warnings or broken links that may hinder the secure browsing experience for your users.

Benefits of Switching to HTTPS

Making the switch from HTTP to HTTPS offers numerous benefits for your eCommerce & Shopping website:

  • Improved Security: By encrypting data exchanged between your website and users' browsers, HTTPS protects against unauthorized access, data breaches, and identity theft.
  • Enhanced User Trust: Displaying the padlock icon and "Secure" label in the address bar reassures users that their information is safe on your website, boosting their confidence to make purchases or share sensitive data.
  • Better Search Engine Rankings: Google considers HTTPS as a ranking signal and gives a slight boost to secure websites. By implementing HTTPS, you can potentially improve your search rankings and attract more organic traffic to your eCommerce & Shopping website.
  • Compliance with Industry Standards: Many regulatory bodies and industry standards now require websites to be secured with HTTPS, especially if they deal with sensitive customer information. Switching to HTTPS ensures your website adheres to these standards.

Conclusion

With Google's update to notify users of non-HTTPS sites, it is crucial for your eCommerce & Shopping website to make the switch to HTTPS. By implementing HTTPS, you not only protect your users' data but also safeguard your business's reputation and search rankings. Take the necessary steps outlined in this article to secure your website with HTTPS and stay ahead of the competition.

Remember, the security of your website and the trust of your users should always be a top priority. Embrace the HTTPS revolution and give your eCommerce & Shopping website the competitive edge it deserves!

© 2021 AwesomeWebsites4Free. All rights reserved.

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It's apparent that website security is the topmost priority, especially with the upcoming changes from Google. Thanks for the illuminating article.

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